Gain a better understanding of how to create an effective content marketing strategy for your business!

This 5-Day SEO and Content Marketing Masterclass will provide you with a complete overview of the latest strategies, techniques, and technologies used in SEO and content marketing, paired with AI. Learn about the latest principles of SEO, and obtain hands-on experience in SEO and content marketing techniques.

Additionally, you will gain the skills to use AI to optimize and automate your content and SEO campaigns. This course will equip you with the knowledge and practical skills needed to become an expert in SEO, AI, and content marketing.

AI is an invaluable asset to SEO professionals and content marketers, providing them with the powerful tools they need to optimize their strategies. AI-powered data analysis allows them to make informed decisions based on user behavior, keyword trends, and content performance.

Additionally, AI can personalize content for individual users, resulting in higher engagement rates and improved conversion rates; automate content creation for faster turnaround times; and help improve website visibility in search engines which leads to better search rankings and an improved user experience. All of these benefits combined give SEO professionals and content marketers a competitive edge in the content marketing industry.

Upon completion of this course you will have:

• A comprehensive understanding of SEO and its various strategies, including keyword research, on-site and off-page optimization, local and mobile SEO, backlink building, Google Analytics, and more
• The latest SEO trends and content marketing techniques, including AI-powered tools for SEO and content creation
• Apply this knowledge to improve your website’s organic ranking, generate content ideas for trending topics, and use ChatGPT (and related tools) effectively for SEO

Course Outline:

• SEO – What, Why, and How
• Google search algorithm – understanding how Google works
• 29 SEO Strategies – that help you improve your website’s organic ranking
• SEO keyword research – with amazing tools for finding the best keywords for your website
• Google trends – to get content ideas for trending topics
• 11 effective methods to use ChatGPT for SEO
• On-site SEO Strategies
• Local SEO – Optimizing your Google business profile
• Mobile SEO – optimizing your website for smart devices
• Off-page SEO Strategies
• 7 creative ways to earn backlinks
• Offering a great, useful tool in an online service
• Understanding Google search console
• SEO Competitive Analysis – 7 Steps with related tools
• SEO and PR
• YouTube SEO
• AI-powered image and video tools
• Understanding users’ engagement with Google Analytics
• SEO Checklist
• Daily, weekly, and monthly SEO Tasks – to improve and maintain your SEO
• International SEO – best practices
• Things to consider while revamping a website to retain SEO
• SEO for voice search
• SEO audit – a simple, but effective method
• SEO trends for 2023 and beyond!
• 27 powerful content marketing ideas (with examples)
• How to write content that ranks on Page 1 of Google search results
• Topic clustering for content and SEO
• Think content – consider your website first, social media second!
• Inbound marketing with content marketing
• Genuinely helping people is the new marketing!
• 14 AI-powered tools for SEO, content writing and content marketing