Get knowledge on sustainable communication!

In this 20-hour (10 sessions x 2 hours) course, we introduce and discuss the theories, tools and perspectives of corporate and organizational communication to be used to enhance participants’ development as communication professionals with the practical insight to deal with complex communication issues in modern organizations within a company as well as externally.

This course relies on the use of individual and group exercises aimed at helping participants learn all key characteristics of corporate communication. You'll be exposed to case studies, and be encouraged to discuss best strategies.

If you're experienced in public relations or you're an employee who wants knowledge on how to communicate in a corporate setting, this course is for you!

Learning Objectives:

• Define corporate communication
• Apply different techniques and tools to implement an effective corporate communication program
• Plan and execute corporate communication programs and campaigns internally and externally
• Identify and utilize specialist areas in corporate communication
• Employ corporate communication in new organizational developments
• Adapt to various avenues of communication within the organization

Course Outline:

• Planning, organizing and leading
• Written communication
• Public speaking and media handling
• Building rapport
• Controlling and evaluating