Course Outline:

MODULE 1: BUSINESS PLAN WRITING AND DEVELOPMENT INTRODUCTION

• A brief business description
• What is a Business Plan?
• Why do we need a business plan?

MODULE 2: TYPE OF BUSINESS PLAN

• Mini Business Plan
• Presentation Business Plan
• Detailed Plan
• Backup Plan

MODULE 3: Parts of a Business Plan-1

• Executive Summary
• Company Description
• Market Analysis – Determining your market size

MODULE 4: Parts of a Business Plan-2

• Competition Analysis
• Products and Service Description
• Sales Funnel
• Marketing Time

MODULE 5: Parts of a Business Plan-3

• How will my business make money?
• SWOT Analysis
• Pricing a Product or Service
• Financial Projection

MODULE 6: Detailed Financial Planning

• Cash Flow Statement
• Forecasting existing businesses
• Forecasting a new business
• Models of the change process
• Profit Calculation in a business plan
• Balance Sheet

MODULE 7: Marketing Plan in Detail

• Types of Marketing
• Planning Offline Marketing
• Planning Digital Marketing
• How to Use Social Media Marketing Effectively?

MODULE 8: Write Your 1st Business Plan

• Business Plan Templates
• Examples and Case Studies
• Inverted Pyramid Model
• Step-by-Step writing of 1st business plan
• Review and feedback