This sales and marketing class will teach you all you need to know about the subject.
Course Outline:
Week 1: Introduction to Sales Management
Module 1:
Overview of Sales Management
Key Responsibilities of a Sales Manager
Understanding the Sales Funnel
Setting Sales Objectives
Module 2:
Sales Forecasting and Planning
Sales Metrics and KPIs
Sales Team Structure and Roles
Communication Skills for Sales Managers
Week 2: Sales Strategy and Planning
Module 3:
Developing a Sales Strategy
Market Analysis and Segmentation
Setting Sales Targets
Sales Planning and Budgeting
Module 4:
Designing Effective Sales Territories
Creating Sales Plans
Forecasting and Monitoring Sales Performance
Evaluating and Adjusting Sales Strategies
Week 3: Sales Leadership and Motivation
Module 5:
Leadership Styles in Sales
Motivating Sales Teams
Team Building and Collaboration
Conflict Resolution in Sales Teams
Module 6:
Coaching and Training Sales Representatives
Performance Appraisals in Sales
Recognizing and Rewarding Sales Success
Building a Positive Sales Culture
Week 4: Sales Techniques and Customer Relationship Management (CRM)
Module 7:
Consultative Selling Techniques
Relationship Building in Sales
Handling Sales Objections
Closing Strategies
Module 8:
Consultative Selling Techniques
Relationship Building in Sales
Handling Sales Objections
Closing Strategies
Week 5: Sales Technology and Innovation
Module 9:
Sales Automation and Technology Tools
Data Analytics in Sales
Social Selling Strategies
Integrating Innovation into Sales Practices
Module 10:
Adapting to Industry Changes
Continuous Learning in Sales Management
Final Project and Presentation
Course Recap and Q&A
KHDA-attested Certificate will be awarded upon completion of the course